Today’s featured release is the music video for “Controll” by Shefali Alvares and Kabir, a track that seamlessly blends international vibes with Indian magic to create the ultimate dance anthem.
Get ready to lose “Controll” to its pulsating rhythms, catchy lyrics, and vibrant melody—guaranteed to ignite any celebration. This track’s uplifting energy makes it a must-have addition to playlists everywhere.
Shefali Alvares, the voice behind iconic hits like Badtameez Dil, lends her soulful, confident, and sassy vocals to the track, teaming up with Kabir, a fresh, 23-year-old musical sensation from Indore. Known for his innovative yet commercial compositions with a global flair, Kabir is quickly gaining recognition for his constantly evolving sound.
Controll marks the third release from the duo in an exciting trio of party anthems. Kabir shares, “Creating Controll with Shefali was an unforgettable journey. We wanted to craft a track that celebrates freedom and joy.” While the song has been out for almost a month, already amassing 50,000 views across platforms, the much-anticipated video premiere on December 6th aspires to bring the heart of the song to life through a daring and fun audio-visual experience.
Directed by Hibaan Ashraf, a young filmmaker from Kashmir, features a local team, including cinematographer Junaid Bin Rashid and Signature Production for line production. This collaborative Kashmiri effort is designed to offer something fresh and unique. It breaks traditional industry norms by featuring the singers themselves. The singers are seen acting alongside seasoned Bombay-based actor Akhil Shaurma from Jammu, allowing them to proudly showcase their music on screen. Additionally, it explores friendship and other social themes in a lighthearted, engaging, and playful manner.
The “Controll” music video is officially out on YouTube—so turn on your screens and crank up the volume now!