The recent advisory from the Ministry of Information and Broadcasting to curb endorsements and promotions of offshore online betting and gambling platforms on social media is a commendable step towards safeguarding consumers, especially the youth, from the detrimental effects of such activities. In today's digital age, where social media platforms serve as influential marketing channels, regulating advertisements related to online betting and gambling is crucial to mitigate the financial and socio-economic risks associated with these practices. Online betting and gambling have witnessed a surge in popularity in recent years, fueled by easy access through smartphones and the internet. However, the allure of quick riches often masks the inherent risks and consequences associated with these activities. The Ministry's advisory rightly acknowledges the significant financial implications of online betting and gambling on consumers, many of whom fall prey to deceptive marketing tactics employed by offshore platforms. One of the primary concerns highlighted by the Ministry is the impact of such advertisements on the youth. With social media being an integral part of the daily lives of young individuals, they are particularly susceptible to targeted marketing campaigns promoting online betting and gambling. By refraining from endorsing these platforms, influencers can play a pivotal role in preventing the normalization of these activities among the youth and protecting them from potential harm. Moreover, the socio-economic implications of online betting and gambling extend beyond individual consumers to society as a whole. Addiction, financial distress, and mental health issues are just some of the adverse effects observed among those who fall victim to the allure of online gambling. By curbing advertisements related to these activities, authorities can mitigate the societal costs associated with addressing the aftermath of problem gambling. It is important to recognize that regulating online betting and gambling advertisements is not tantamount to stifling freedom of expression or business innovation. Rather, it is a responsible measure aimed at striking a balance between consumer protection and industry growth. By fostering an environment where ethical marketing practices prevail, the government can promote sustainable business models that prioritize the well-being of consumers over profit margins. The Ministry's advisory underscores the need for a comprehensive regulatory framework to address the challenges posed by online betting and gambling. While prohibiting endorsements and promotions on social media is a step in the right direction, it should be accompanied by stringent measures to monitor and enforce compliance across all digital platforms. Collaborative efforts involving regulatory authorities, industry stakeholders, and civil society organizations are essential to effectively combat the proliferation of online gambling advertisements. However, it is imperative to recognize that addressing the root causes of problem gambling requires a multifaceted approach encompassing education, regulation, and support services.