BREAKING NEWS

03-29-2024     3 رجب 1440

Tourism Dept kick-started extensive promotional campaign

March 08, 2021 | BK News Service

Jammu and Kashmir Tourism Department has kick-started extensive Spring and Summer Tourism promotional campaigns across major cities of the country to pull in the massive domestic tourist market available that is keen to move out and spend holidays with their loved ones after COVID Pandemic forced people to remain indoors for months together.

J&K Tourism is organizing Tourism Road Shows in cities spread across all corners of the country with active involvement of the various Tour and Travel Associations of J&K.
As part of the tourism promotional outreach, a grand Road Show was organized in the eastern city of Bhubaneswar in Odisha.
Tourism Promotional Show was organized in collaboration with the Kashmir Houseboat Owners Association (KHBOA) with Ideel Saleem, Deputy Director, Publicity, J&K Tourism Department and Ashwani Gupta, Deputy General Manager, J&K Tourism Development Corporation representing the Jammu and Kashmir Tourism Department. The KHBOA was led by its Chairman, Hamid Wagnoo.
Sachin Ramachandra Jadhav, Director Tourism Odisha, Deputy Director Tourism, Odisha Government, Dr R K Pattanayak, Ms Rashmi Sonia Tirkey, Manager India Tourism, Bubnaeshwar graced the occasion and participated in the event deliberations.
Besides a press meet, a detailed presentation, various short-films on known and off-beat destinations of J&K were also screened on the occasion including short tourism promotional films on the unique and iconic heritage, the floating luxury- The Grand Kashmiri Houseboats.
Deputy Director (Publicity) Ideel Saleem said, “In the last 6 months since we celebrated the World Tourism Day on 27 September, 2020, we have not stopped even for a moment. The number of activities, events, webinars, publicity Campaigns across all available platforms, be it print & electronic media, digital, Radio & FM and Social Media have been undertaken with the sole purpose of communicating the message to the people of the country including people of this wonderful State of Orissa that J&K is ready to welcome and host you for a memorable time there with our renowned hospitality and yes of course best measures in place to ensure your health safety,” he said.
He said that in fact J&K was first in the country to move out to Kolkata and other cities back in September, October 2020 and actively start campaigning for the revival of tourism.
“The revival efforts have borne fruit as domestic tourists have shown keen interest in J&K and have visited during winters and enjoy snow in Gulmarg, Srinagar, Pahalgam, Patnitop, Sanasar, Natha Top, Sonmarg and Doodhpathri in encouraging numbers. Recently, Gulmarg hosted the 2nd edition of the Khelo India Winter Games in which over a thousand athletes from across the country participated,” he said.
He said that just a couple of days before, we had a very successful and grand Road Show in Ahmedabad, Gujarat. Today we are in Bhubaneshwar, Odisha.
He said that today itself we are in Bangalore and Bhopal and in coming days we will be in Indore, Chennai, Raipur, Mumbai, Delhi, Cochin, Varanasi, Nagpur and other cities.
“Purpose is to move out, clear doubts, promote our unique, extensive and exquisite tourism products and invite our domestic tourists to come and visit J&K. We have several festivals lined up including the Almond Bloom festival this month, Tulip festival in the first week of April and a grand Houseboat festival for the summer,” he said.
He said that as we speak we are preparing for all this in advance to welcome our tourists.

BREAKING NEWS

VIDEO

Twitter

Facebook

Tourism Dept kick-started extensive promotional campaign

March 08, 2021 | BK News Service

Jammu and Kashmir Tourism Department has kick-started extensive Spring and Summer Tourism promotional campaigns across major cities of the country to pull in the massive domestic tourist market available that is keen to move out and spend holidays with their loved ones after COVID Pandemic forced people to remain indoors for months together.

J&K Tourism is organizing Tourism Road Shows in cities spread across all corners of the country with active involvement of the various Tour and Travel Associations of J&K.
As part of the tourism promotional outreach, a grand Road Show was organized in the eastern city of Bhubaneswar in Odisha.
Tourism Promotional Show was organized in collaboration with the Kashmir Houseboat Owners Association (KHBOA) with Ideel Saleem, Deputy Director, Publicity, J&K Tourism Department and Ashwani Gupta, Deputy General Manager, J&K Tourism Development Corporation representing the Jammu and Kashmir Tourism Department. The KHBOA was led by its Chairman, Hamid Wagnoo.
Sachin Ramachandra Jadhav, Director Tourism Odisha, Deputy Director Tourism, Odisha Government, Dr R K Pattanayak, Ms Rashmi Sonia Tirkey, Manager India Tourism, Bubnaeshwar graced the occasion and participated in the event deliberations.
Besides a press meet, a detailed presentation, various short-films on known and off-beat destinations of J&K were also screened on the occasion including short tourism promotional films on the unique and iconic heritage, the floating luxury- The Grand Kashmiri Houseboats.
Deputy Director (Publicity) Ideel Saleem said, “In the last 6 months since we celebrated the World Tourism Day on 27 September, 2020, we have not stopped even for a moment. The number of activities, events, webinars, publicity Campaigns across all available platforms, be it print & electronic media, digital, Radio & FM and Social Media have been undertaken with the sole purpose of communicating the message to the people of the country including people of this wonderful State of Orissa that J&K is ready to welcome and host you for a memorable time there with our renowned hospitality and yes of course best measures in place to ensure your health safety,” he said.
He said that in fact J&K was first in the country to move out to Kolkata and other cities back in September, October 2020 and actively start campaigning for the revival of tourism.
“The revival efforts have borne fruit as domestic tourists have shown keen interest in J&K and have visited during winters and enjoy snow in Gulmarg, Srinagar, Pahalgam, Patnitop, Sanasar, Natha Top, Sonmarg and Doodhpathri in encouraging numbers. Recently, Gulmarg hosted the 2nd edition of the Khelo India Winter Games in which over a thousand athletes from across the country participated,” he said.
He said that just a couple of days before, we had a very successful and grand Road Show in Ahmedabad, Gujarat. Today we are in Bhubaneshwar, Odisha.
He said that today itself we are in Bangalore and Bhopal and in coming days we will be in Indore, Chennai, Raipur, Mumbai, Delhi, Cochin, Varanasi, Nagpur and other cities.
“Purpose is to move out, clear doubts, promote our unique, extensive and exquisite tourism products and invite our domestic tourists to come and visit J&K. We have several festivals lined up including the Almond Bloom festival this month, Tulip festival in the first week of April and a grand Houseboat festival for the summer,” he said.
He said that as we speak we are preparing for all this in advance to welcome our tourists.


  • Address: R.C 2 Quarters Press Enclave Near Pratap Park, Srinagar 190001.
  • Phone: 0194-2451076 , +91-941-940-0056 , +91-962-292-4716
  • Email: brighterkmr@gmail.com
Owner, Printer, Publisher, Editor: Farooq Ahmad Wani
Legal Advisor: M.J. Hubi
Printed at: Sangermal offset Printing Press Rangreth ( Budgam)
Published from: Gulshanabad Chraresharief Budgam
RNI No.: JKENG/2010/33802
Office No’s: 0194-2451076
Mobile No’s 9419400056, 9622924716 ,7006086442
Postal Regd No: SK/135/2010-2019
POST BOX NO: 1001
Administrative Office: R.C 2 Quarters Press Enclave Near Pratap Park ( Srinagar -190001)

© Copyright 2023 brighterkashmir.com All Rights Reserved. Quantum Technologies

Owner, Printer, Publisher, Editor: Farooq Ahmad Wani
Legal Advisor: M.J. Hubi
Printed at: Abid Enterprizes, Zainkote Srinagar
Published from: Gulshanabad Chraresharief Budgam
RNI No.: JKENG/2010/33802
Office No’s: 0194-2451076, 9622924716 , 9419400056
Postal Regd No: SK/135/2010-2019
Administrative Office: Abi Guzer Srinagar

© Copyright 2018 brighterkashmir.com All Rights Reserved.