Jammu and Kashmir Trade Promotion Organisation (JKTPO) in association with Invest India organized an onboarding drive of products under District as exports hub (DEH) & one district one product (ODOP) of District Baramulla on Government-Marketplace (GeM) for potential exporters, FPOs/Manufactures/ societies of the district.
On the directions of Principal Secretary, Industries and Commerce, Prashant Goyal, JKTPO is reaching out at grassroot level to promote local ODOP & DEH products and aware entrepreneurs/artisans regarding the benefits of selling products on the Government e-Marketplace.
The drives are planned to be held across the UT for onboarding of the ODOP & DEH products on GeM platform. This is 7thdistrict-level drive for onboarding ODOP products on GeM in a row after Ganderbal, Badgam, Kupwara, Srinagar, Anantnag and Udhampur
Silk Carpet has been selected as one of the products under District as Export hub initiative from district Baramulla and has immense potential for exports. District Administration is working in full swing with Government and other export institutions to promote the Silk Carpet. The drive was attended by the 40 artisans, societies and exporters from district Baramulla and also by officers of Handicrafts and Handloom Department.
On the onset the procedure and benefits of onboarding on Government e-Market place (GeM) was explained in detail and the working of the portal was also demonstrated wherein the working and benefits of the portal werealso demonstrated in both the workshops.JKTPO also had a one-to-one awareness session with the participants, who were onboardedon this platform.
Government e-Marketplace (GeM) is an online platform for public procurement in India and to provide forward market linkages for ODOP/products under DEH on this portal, Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce has taken a joint meeting of all States/UTS in which it was informed that “ODOP Products” are to be onboarded on GeM portal and “District Collectors” have been designated as OEMs to facilitate the GeM portal onboarding drive at district level.
Artisans/ Farmers /FPOs/ Artisan Organizations/ Manufacturers and Small entrepreneurs of “ODOP Products” can get onboarded on GeM portal without any fees and GST details.
The onboarding will open Government market for ODOP products especially for gifting/souvenir purpose during major government events, conferences, summits especially in view of various G20 meetings to be held across the country in 2023.
JKTPO is providing both physical and e-commerce marketing platform to entrepreneurs of Jammu and Kashmir at the National and International levels. Initiatives like participation in trade fairs/exhibitions, on boarding drives on GeM, ONDC and other e commerce platforms, Export awareness programmes at District level will help to improve overall trade and export ecosystem of UT of J&K.