With every passing day, Kashmir faces growing challenges in various business sectors. Recently, the exposure of rotten meat was a tragedy for hoteliers and their associates—such incidents never bode well for trade. A stable life in the valley is possible only when every sector functions smoothly, whether it be tourism, horticulture, agriculture, pisciculture, transport, or traditional crafts.

The government has indeed introduced initiatives like smart buses and battery-powered rickshaws, but such steps also bring unintended consequences. Smart buses often cause traffic jams on narrow roads, while free bus services have directly impacted the livelihood of auto-rickshaw drivers. Development should never mean creating a mess in cities—it should balance environmental issues, employment, and sustainability.
We also face serious environmental threats. Deforestation in the upper reaches leads to storms and property damage, while floods in cities create uncertainty. Being in seismic zone 5, the valley is highly vulnerable to earthquakes, yet giant constructions are being permitted without considering safety. Illegal encroachments, such as hoteliers narrowing flood canals, only increase flood risks. Development must not come at the cost of society’s future.

Scams and Loss of Trust

Why are scams common in medicine, horticulture, copper, tourism, and handicrafts? Why do Kashmiri traders lack customer trust? Why do buyers hesitate before purchasing our world-famous handmade embroidery, carpets, papier-mâché, or copperware?
The answer lies in quality assurance. Customers—both domestic and foreign—fear adulteration and fake products. To restore trust, the government should introduce special authenticity tags and scanning applications for Kashmiri handmade items. This will ensure buyers receive genuine products, boosting tourism, exports, and ultimately our economy.

A Heritage Under Threat

The copper industry, introduced in the 14th century by Shah Hamdaan (RA), has historically provided employment to thousands and remains one of the valley’s cultural treasures. But today, it faces serious threats:

Major Threats

Machine-made products flooding markets, undermining handmade authenticity.
Cheap imitations sold at lower prices, deceiving customers.
Adulteration in copperware, leading to loss of trust.
Lack of financial support and recognition from the government.
Declining youth interest due to lack of incentives and innovation.
Competition is healthy, but it must never mean cheating customers. Instead, traders should embrace professionalism, uphold authenticity, and adapt to modern trends.

Way Forward

Government Support: Provide financial aid, training workshops, and incentives for copper artisans.
Authenticity Certification: Introduce scannable tags and official seals to ensure originality.
Product Innovation: Expand into new items like copper flower pots, wall clocks, trophies, and modern décor—similar to the trending samovar trophies gifted at local cricket events.
Tourism Integration: Position copperware as signature souvenirs of Kashmir, strengthening cultural identity.
Awareness & Planning: Ensure development projects safeguard against environmental threats like floods, earthquakes, and deforestation.

Conclusion

Kashmir can become a model for sustainable development and cultural preservation if we act with foresight. The copper industry, once a symbol of our heritage and employment, must be revived with authenticity, innovation, and proper government support. By safeguarding our crafts, environment, and trust, we can make our valley truly unique—like no place else in the world.

Email:--------------------------sahilmanzoor411990@gmail.com